Partner programs have to produce.

Grove finds where yours stalls, then builds the custom agents and systems that keep your partners engaged and grow the pipeline they bring you. For tech vendors that sell through agencies.

Start a conversation See the Audit

Doubled

Partner-sourced ARR, two years in a row, on a lean budget

Strapi partner program

10+ years

In the CMS and DXP industry

Strapi, InTwo, Kontent.ai, Kentico

Why partners go silent

Every partner asks for leads. Few programs can deliver them.

Account mapping, portals and "we'll connect you with sales" haven't produced. When a program stops delivering mutual value, partners stop investing in you.

Leads that never flow

Account mapping that goes nowhere

A portal nobody logs into

Forms to chase before anyone gets credit

Co-sell that stays a slide

Partner work the numbers never show

How Grove works

Diagnose the program. Build the agents. Keep them working.

Audit

Usual first step

Find out what's holding your program back.

For partner teams with a program in place that should be producing more. One written deliverable that says what to fix first.

3 to 4 weeks · Fixed fee, fixed scope

See the Audit

Build

Custom agents, built for your partner team.

Agents that do the work your team and your partners don't have time for. They surface accounts worth a conversation, track what partners source and influence, and keep partner data clean. Each one is built around your product and your partners, inside the tools you already use.

Scoped per build · Fixed fee

Talk about a Build

Run

Keep the agents working.

Models change and so do partner programs. Grove keeps each agent accurate and tuned, and reports what partners source and influence so the program keeps proving itself.

Ongoing · Monthly fee

Talk about Run

Custom agents for partner teams

Built around your product. Run inside your tools.

No portal to log into. Each agent is tailored to one vendor's product and partners, and delivered where the team already works, in CRM, Slack and email.

More pipeline through partners

Find the accounts where a partner can help you win, and bring them in early.

Credit that holds up

Track what partners source and influence across sales and renewals, without chasing forms.

Partner operations

Deal registration, partner data and follow-ups handled, so the partner team spends its time on partners.

Talk about a Build

The Audit

Find out what's holding your program back.

Before you put more money into partners, find out what you have. The Audit maps your partners, shows where the revenue is, and names what to fix first, including where an agent would pay off.

3 to 4 weeksFixed fee, fixed scopeOne written deliverable

Start a conversation

What the written Audit covers

Partner mapThe partners you work with, the ones already touching your deals, and the ones that fit your model.
Partners by commitment and revenue potentialWho is building a real go-to-market motion with you, and what each could bring.
Program experience reviewYour directory, partner matching, lead submission, triage, ownership and reporting, with fixes in priority order.
Where agents fitThe partner-team work an agent should take over, ranked by what it would produce.
Re-engagement planHow a stalled program wins back the partners worth keeping.
The investment caseThe numbers your CRO and CFO need to judge the program, sourced and influenced.

About

Founded by someone who built one

Grove was founded by Mark Raymond, who built partner programs at Strapi and InTwo and managed partners at Kontent.ai and Kentico.

At Strapi, he grew the partner program into one of the company's fastest-growing divisions, more than doubling partner-sourced ARR two years running on a lean budget.

Mark on LinkedIn

From partners and colleagues

"Mark has a rare ability to zoom out and build a comprehensive short-to-long-term vision for a partner program, and more importantly, the discipline to actually deliver on it."

Katalina Ortuno, Head of Sales, Strapi

"What I really appreciate is that the program is clearly designed to create real, two-way value, not just benefits on one side."

Ondřej Janošík, CEO and co-founder, Notum Technologies

"Proactive, transparent, and easy to work with, Mark brings a partner-first mindset that makes collaboration both efficient and impactful."

Mateusz Ziarko, Head of Digital Solutions Engineering, VirtusLab

Questions

Before you reach out

Who is Grove for?

Partner teams at tech vendors that sell through agencies, with a program in place that should be producing more. If you're earlier than that, start a conversation anyway. The Audit is often the first step.

How does pricing work?

Every engagement is scoped before it's priced. The first call is about your program and what it needs. If there's a fit, you get a written proposal with a fixed scope and fee. The Audit and each Build have a fixed fee. Run is billed monthly.

How long does it take?

The Audit takes 3 to 4 weeks. A Build is scoped per agent. Run is ongoing.

Do the agents need access to our systems?

They run inside the tools you already use, and your team keeps control of the data. What each agent reads and writes is agreed in the scope before anything is built.

What happens after the Audit?

The written findings are yours to act on. If the Audit names work an agent should be doing, the next step is a Build. Once it's live, Run keeps it working.

Which time zones do you cover?

US and European business hours, with late-day calls for teams in APAC.

Start a conversation

Tell Grove where your partner program stands.

Mark reads every note and replies within one business day.

Thanks for reaching out.

I read every note myself and will reply within one business day.

Mark